Peach And Lily
Innovative Korean skincare founded by esthetician and K-Beauty expert Alicia Yoon
CAN'T BUY THE GLASS SKIN VEIL MIST?
THAT'S BECAUSE WE SOLD IT OUT
original content
account growth
14.8m
video views [12 wk]
168K
followers
1.1m
likes
It's all for moments like this, when we can really make an impact for people [on TikTok] and help them with their skin. This is one of the things Alicia and I miss most during the pandemic, because we don't get nearly as many opportunities to meet our community and hear their stories and help them in person.
Edward Scott, President of Peach & Lily
64.8m
hashtag views
content strategy
Peach & Lily's TikTok content educates viewers on skin health, skincare ingredients, and Korean skincare practices. It encourages relaxation and self-care through the ritual of skincare and aligns with the popular "that girl" aesthetic. The brand is hyper-engaged with viewers by responding to a comment as part of every TikTok created and offering personalized skincare recommendations to followers. The visual imagery is clean, minimal, fresh, sparkling, and "naked."
click
to watch
6.1m views
5.6m views
44.1k views
word
on the
street
paid advertising
campaign performance
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